Campaign Detail

Live

Absa Debit R50 Off

ACTIVE

R50 off orders over R300 when paying with Absa debit card

Redemptions

10

Discount Disbursed

R500,00

Avg Discount

R50,00

Budget Remaining

100%

No cap set

Unique Customers

10

0.0% repeat rate

Avg Basket Size

R424,00

qualifying amount

8.5x ROI

Conversion Rate

5.7%

of eligible checkouts

-44% WoW

Campaign Progress

78d active

73d remaining

Daily Redemptions

-44.4% vs prev week
06 Mar09 Mar12 Mar15 Mar18 Mar19 Mar
Peak: 07 Mar (2 redemptions)

Spend by Category

Electronics34%
Beauty & Personal Care22%
Home & Garden18%
Fashion15%
Other11%

Peak Redemption Hours

06-09
8%
09-12
22%
12-15
28%
15-18
24%
18-21
14%
21-00
4%

Campaign Insights

ROI Performance

Every R1 in discount drives R8,48 in qualifying spend. Excellent return on investment.

Customer Engagement

Early stage — most redemptions are first-time. Normal for new campaigns.

Budget Pace

0% utilization. Plenty of runway with 73 days left.

Campaign Configuration

Date Range01 Jan 2026 — 31 May 2026
Discount TypeFIXED_AMOUNT
Discount ValueR50,00
Funding Sourceissuer
Priority5

Targeting Rules

ISSUER

Absa
Absa

CARD TYPE

D
DEBIT

MINIMUM AMOUNT

3
30000

Redemption History

#DateCustomerCardDiscountStatus
116 Mar 2026cust-c1...••••d-04-R50,00CASHBACK_COMPLETE
218 Mar 2026cust-c2...••••d-07-R50,00RESERVED
306 Mar 2026cust-c3...••••d-12-R50,00COMMITTED
427 Feb 2026cust-c4...••••d-19-R50,00CASHBACK_COMPLETE
522 Feb 2026cust-c5...••••d-24-R50,00COMMITTED
612 Feb 2026cust-c6...••••d-29-R50,00COMMITTED
728 Jan 2026cust-c7...••••d-37-R50,00COMMITTED
816 Jan 2026cust-c8...••••d-43-R50,00COMMITTED
903 Jan 2026cust-c9...••••d-03-R50,00COMMITTED
1024 Dec 2025cust-c10...••••d-09-R50,00CASHBACK_COMPLETE